The Tobermory site was built using the GoodCMS (developed with Nvable). A flash banner allowed the user to explore the Tobermory brand and if all the hidden key points were found, allowed the user to sign up to an exclusive newsletter. If the key points were not found, then the user could still join the general newsletter.
NOTE: This site now no longer uses the GoodCMS and has since moved to a different company, such is the way of the web. These screen grabs show the GoodCMS version.
Built whilst at Good.